WE BELIEVE YOU CAN BE SO MUCH MORE THAN JUST LEGAL EXPERTS.
legal directory submissions. websites. words. PURPOSEFUL COMMUNICATION for the legal sector.
we’re ele, a group of REALLY PURPOSEFUL COPYWRITERS THAT EMPOWERs LAW FIRMS AND CHAMBERS TO MAKE A COMMERCIAL, PROFESSIONAL AND SOCIAL DIFFERENCE.
At ELE we’re strategic wordsmiths and directories experts. We’re known for helping law firms and chambers to communicate effectively, excellently and ethically. Most of our work focuses on Chambers & Partners and Legal 500 legal directory submissions as well as website content, annual reporting and impact reporting.
In plain language, this means we’re helping to change the legal sector; delivering the best copywriting service – in particular legal directory submissions, websites and ESG communications content – grounded in a deep understanding of the world in which we work and the practical needs of law firms, chambers and their clients.
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we’re CHANGING THE WORLD. ONE WORD AT A TIME.
delivering the best copywriting service grounded in a deep understanding of the legal sector and the practical needs of law firms, chambers and their clients.
What does a legal directory writing service do?
At ELE, we combine editorial skill with deep directory experience and strategic insight. We help you focus on the work that supports your legal directory rankings, strengthen your submissions with clear, structured, credible case material, and support long-term improvements through better referee strategy and consistent messaging. And when you’re ready to turn that insight into something more — a report, a new messaging strategy, a refreshed webpage — we’re ready to help with that too.
Why should we choose ELE over other agencies for legal copywriting?
Several reasons! First, across the team we have decades of experience working both in-house in law firms and chambers, as well as both freelance and in agencies. We understand what you want and need, and how to deliver it. Second, copywriting for law firms, chambers and legal businesses is what we do, day-in-day out. Unlike some agencies that do lots of things, you get deep, specialist expertise with a proven track record. Third, we really understand the sector. We work with Magic Circle through to niche solo practitioners as well as legal tech and more. Legal is all we do, so you know you’re getting an expert team that knows your work well. Fourth, we have really strong values. We are proud to be purpose-led, a B Corp and real people, speaking plain English. And finally, we love what we do. Hey, someone has to like writing directory submissions and that’s ELE!
Can ELE work with international law firms or is your focus primarily on the UK market?
We work with law firms and legal businesses worldwide, not just in the UK. Whether you’re a global practice or a regional specialist, we tailor our services to suit your jurisdiction, audience, and legal market, ensuring your content does what it needs to, wherever you are. And don’t worry… if you need translation services, we can provide that too.
How does ELE handle tight deadlines for urgent projects?
Needless to say, the majority of our clients want their work done yesterday. We prioritise clear communication, efficient workflows, and a structured approach to ensure we deliver high-quality content within your required timeframe, without compromising on attention to detail. At the start we’ll agree the project scope and timescales, and report regularly on progress. We use cloud-based project management and document systems to keep on top of things, across the project team.
Can we review and provide feedback on drafts during the writing process?
Absolutely. Collaboration is central to our approach. In the majority of cases the agreement covers a first draft and one set of rewrites. Before this, however, we’ve most likely done some work to agree tone of voice, provided some samples and agreed a process for collating information.
How does ELE maintain confidentiality and data security when working?
We take security really seriously – we wouldn’t get any client work if we didn’t. Confidentiality and data security are an essential part of this.
Our Policies & Procedures provide all the detail you’ll need. In addition we have an extensive internal training system, supported by Employee and Sub-Contractor Handbook and agreements, covering all areas of confidentiality, technology-use and data security.
Importantly, we work in whatever way you want and need us to. Our internal systems and project management systems are structured to be secure, backed up and compliant with what (in our experience) the majority of major law firms require. Many of our clients, however, require us to go through detailed compliance and procurement assessments, often adjusting the way we handle files and documents to comply with internal processes or to use existing systems. We’re used to this and we’re flexible. So, you tell us what we need and we’ll deliver it.
Do you work on an ongoing retainer or project-by-project basis?
We offer flexible arrangements, working on a project-by-project basis or through ongoing retainers, depending on your needs. Whether you need a one-off rewrite or long-term content support, we’ll tailor our services to suit you.
How do we get started with ELE? What are the first steps?
Getting started is simple. Contact us, and we’ll arrange an initial chat to discuss your needs. From there, we’ll create a tailored proposal outlining the scope, timeline, and cost for your project. Once agreed, we’ll crack on!
